The Japan Foundation has implemented the Asia Students Package Design Competition (ASPaC) project since 2010, co-organized by ASPaC Association, to cultivate talented young designers in Asian countries and regions, including Japan, and enhance international cultural exchange among them so that they will be active worldwide in the future.

In this project, we hold an international packaging design competition intended for students living in Asian countries and regions, and the students compete by country or region creating packaging on the same theme. Finalists of each division will have a chance to come to Japan, and their works are juried by professional designers and experts who represent Asian countries to select “Best design in Asia.”

This project strengthens global interactions among talented students and helps build robust relationships with governmental agencies, educational institutions, companies, and professional designers in Asia for a greater future. Many of the Award winning students become professional packaging designer after this competition and international exchange experience.